As always, this summer 2014 edition of Bread & Butter Berlin is not only showcasing the mainstays of street fashion, but also a whole lot of inspiring new talent.
Trend Translations took a look around the hallowed halls of Tempelhof Airport to scope out our favourite labels and the ones to watch for 2015.
Here are our buzzwords for the upcoming season: #sharp, #chunky #feelgood and #graphicprints!
#chunky
Moritz Wenz
If you’re going to wear jewellery, you might as well do it properly! These robust gems and leather accessories are handmade by the Düsseldorf-based designer Moritz Wenz, whose deep roots in his regional surroundings mean that he is dedicated to promoting local manufactories and traditional, family-run companies in the production of his collections.
#sharp
Native Youth
These young guns from Manchester are really breathing new life to minimal menswear with their sharp, exciting prints (a big fashion tip for next season!) and cotton woven fabrics, showing Berlin’s youth a good dose of Northern Soul in the process.
#graphicprints
Hymn
Another lovely lads’ label from England, this time based in London. This coming season they are heading for the seaside with loads of lovely deckchair prints and nifty detailing on the inside of shirts (turned up sleeves are in, you heard it here first!) and some fishermen bobble hats that are just crying out to be taken for a good windy walk along Brighton Pier this winter.
#feelgood
King Louie
I'm already planning a shopping splurge as soon as these amazing, easy-care, retro, fifties-style dresses, tops and skirts by Dutch label King Louie hit the shelves next season. Their happy retro prints and soft fabrics really stand out. And the icing on the cake: almost all of their cotton is now GOTS-certified and they also work together with their female employees in Turkey to ensure fair-trade working conditions. So not only are these clothes perfect for working women, you can also rest assured that the women who produced them are being fairly paid.
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